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72-hour experiment in real time. 

The aim of the current test is to determine whether a fashion company can produce 15 high-quality pieces of content within 72 hours.


Follow our journey: 

On the first day, a concept sprint takes place. 

On the second day, production is the focus. 

On the third day, the livestream is distributed.


Further details are available on our campaign page. 


We're interested to see how this experiment unfolds. 



Discover our channels:



 
 
 

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